Replaces the stack you rent and the coach you pay. Simple enough for a ten-year-old, deep enough you won't outgrow it. The whole business desk for everyone who creates for a living.
I’m Flor. I shoot for a living, and I built this because the tools were renting me my own business back.
The file saves to your Downloads folder.
About two minutes. You name your studio, pick the passphrase that encrypts it, and write down your recovery kit. Then flor asks five things: your key or your 14-day trial, which assistant to run, whether to use the included web search, what you shoot and where, and whether Google Drive or YouTube connect one-press or self-managed. None of the five is required.
Hi Coach Reyes — circling back on the gym-story reel from last week. One of your members hitting a PR, cut to 30 seconds with your branding — I'll shoot it around your class schedule so nothing gets in the way. Worth a quick call this week? — Flor
Open on the failed take · cut to the fix · land on the final frame.
short-form · one idea · big captionsShow the raw · show the graded · show the invoice line.
talking head + b-roll overlayGolden-hour pour shots and the first bite of the new summer menu — 30 seconds of steam, crema and neon. Shot on the FX3 at the counter.
the new summer menu just hit different at golden hour ☕ 30 seconds of steam & crema — sound ON. #miamicoffee #reels
Hey Flor — ask me what needs attention, price a gig, or hand me a photo of a receipt.
A guided taste — the real thing runs on your machine, with your data, offline. Nothing you do here leaves the page.
The shoot ends and the other job starts — the one with no call time, no day rate and no wrap. This is the hour flor.cam buys back.
Twelve rooms, all reading from the same vault.
No add-ons. No locked tier. Nothing that breaks when someone else ships.
The same vault, the full rail: clients, outreach sequences, projects, contracts, call sheets, per-project P&L.
You pick a desk on first launch and switch whenever. Nothing moves, and a room you can’t see is never pretending to work.
See what each room does1 license. 2 machines. 0 accounts.
I’m Flor — flor.rgb behind the camera. I built flor.cam because running the business half of a media studio meant renting five subscriptions, feeding client work into other people’s clouds, and still doing all the chasing myself.
I wanted one desk that holds the whole business and works offline. Nobody was building it that way, so I did — for my own studio first.
Then it turned out the desk didn’t much care what you make. A photographer, a podcaster, an editor, a writer — underneath, we’re all running the same business: the same chasing, the same invoices, the same quiet months. Built by a working videographer, for everyone who creates for a living.
flor.cam exists to bring real creation back to the media sphere. The AI here never makes your work — it buys back the hours the business side was eating, so the ideas stay yours. Want the whole stack set up in your studio and taught to your team? That’s a hands-on service I run at florgb.com → Quote the Machine.
Competitor names are trademarks of their owners; the monthly figures are typical advertised entry plans that vary by tier and promotion.
Clients, invoices, outreach and the books. Never the work itself.
Try it free for 14 days: Download for macOS Download for Windows